Wednesday 1st of March 2012 was the first day of ’The A-Team’. The beginning of Autumn and the launch of the Alex Perry 2012 Collection, exclusive to Specsavers.

A dramatic range that sees Alex explore a mysterious and daring side of fashion with seductive Victorian and Oriental influences.
The new ultra feminine range includes 10 additional dark and decadent frames, together with one limited edition striking red frame, again showing that Alex Perry has what it takes to make women feel glamorous. See beloe five of them, the rest you will need to see for yourself in store!





Alex Perry said, “This new collection is sexy, dramatic and powerful. For this second range I wanted to add a sense of mystery to the range. Much like my dresses, these frames showcase the decadent side of fashion, adding something fresh and diverse to the Alex Perry 2012 Collection
To celebrate this launch, a group of media, celebrities and guests (me being one of them lol) attended an event at Sydney’s Marble Bar, located in the Hilton Hotel. Guests included lovely Megan Gale, Sarah Murdock, Kerri-Anne Kennerley, Matt Young, Rebecca Lau to name a few of the star studded line up.


Alex Perry delievered a great and entertaining speech to welcome us all and give us a run down on his range as well as a sneak preview on his new commercial.
Then lights went down, music went on and a fashion parade commenced showcasing sleek haired, scarlet red lip wearing models with AP glasses, AP dresses and a whole lot of AP strutting! It was was a triple wammy!



After the catwalk, Alex and his gorgeous models posed for a total ‘Next Top Model’ pose.

The event felt like a true PR event, launching a great venture, a product, celebrating something exciting. It had a purpose, a good crowd, great food, Photobooth for our entertainment. It ticked all the boxes for a great event in Sydney’s ‘It’ circle. Well done to the great PR team behind this event. I know myself and a whole lot of other people had a ball!

Thanks for the amazing voucher as well. All guests received a voucher for two FREE pairs of glass from Specsavers. Lenses included! I have my eye on the red pair!
Nx